
{"id":1076,"date":"2010-03-23T08:26:08","date_gmt":"2010-03-23T15:26:08","guid":{"rendered":"http:\/\/www.alanarnette.com\/blog\/?p=1076"},"modified":"2016-05-27T13:39:53","modified_gmt":"2016-05-27T19:39:53","slug":"if-i-could-sing-or-dance","status":"publish","type":"post","link":"https:\/\/www.alanarnette.com\/blog\/2010\/03\/23\/if-i-could-sing-or-dance\/","title":{"rendered":"If I Could Sing or Dance \u2026"},"content":{"rendered":"<p>Many of you know of Memories are Everything: The 7 Summits where I want to raise $1M for Alzheimer&#8217;s&#8217; research through awareness and fund raising events associated with climbing the 7 Summits; the highest mountain on each of the 7 continents. I announced the plan almost year ago so it is time for a proper update.<\/p>\n<p>First it is important to understand that this is about finding a cure for Alzheimer&#8217;s,     not mountain climbing. You see,   search<\/a>  if I could sing or dance or had some other skill that I thought would raise the money, I would use it. It certainly would be easier than climbing Mt. Everest! But I don&#8217;t. I climb mountains and can keep an audience entertained for a while after dinner.<\/p>\n<p>To raise a million dollars, it takes more than a million people. And I need help to reach them. After all, I don&#8217;t have that many Facebook friends \ud83d\ude42<\/p>\n<p>These are difficult economic times. There are a lot of incredibly worthy causes out there. Think Haiti or cancer or, yes, Alzheimer&#8217;s. My mom died from Alzheimer&#8217;s in August last year, 2009. Two of my aunts died from Alzheimer&#8217;s. I might get Alzheimer&#8217;s. You might get Alzheimer&#8217;s. Every minute, someone is diagnosed with it. There is no cure. You lose your total identity. The result is always death.<\/p>\n<p>As I helplessly watched my mom drift away into no-man&#8217;s land between life and death, I knew I had to do something. I had to try to make a difference. Raise $1 million dollars. Research is expensive. For every dollar spent on care, the US Government spends less than one penny on research. This is not a path to a cure.<\/p>\n<p>Private researchers are making great strides. The <a href=\"http:\/\/www.curealzfund.org\/\" target=\"_blank\">Cure Alzheimer&#8217;s Fund<\/a> directs 100% of all their donations to research and none to their overhead. They are my partner of choice.<\/p>\n<p>There is hope. We cannot surrender. Alzheimer&#8217;s is not a forgone conclusion of aging. It is a disease just like diabetes or cancer. It strikes people in their 40&#8217;s without consideration to geography, gender or lifestyle.<\/p>\n<p>So go climb mountains &#8211; that was the plan. Get like-minded people to come along. Use all the modern day communication tools &#8211; the Internet, Twitter, Facebook. Use traditional methods: advertising, speeches, newsletters. Leverage non-profits and community organizations. Talk to anyone; everyone. Tell the story as loud and as often as possible.<\/p>\n<p>Alzheimer&#8217;s is killing people every minute and you might be next. You will never know it; but your family will.<\/p>\n<p>Over the past year, I have talked with hundreds of people. Large companies in health care, insurance, technology, finance. I talked to climbing gear companies &#8211; tents, packs, boots &#8211; you name it. Even a power company. Some politely said no; other priorities. Most never said anything.<\/p>\n<p>I kind of get it. Who is this Alan Arnette? Mountain climbing? How about Nascar? Alzheimer&#8217;s is an &#8220;old person&#8217;s&#8221; disease &#8211; not our target market. It is someone else&#8217;s problem.<\/p>\n<p>So after a year of pitching Memories are Everything: The 7 Summits for Alzheimer&#8217;s; I have no large partner willing to help me reach the millions.<\/p>\n<p>What to do? Not give up. No.<\/p>\n<p>I will continue to look for that company; that organization; that person who can &#8211; who will help. I will continue to use my website and my coverage of Everest to raise awareness. I will speak to anyone, anywhere, anytime to tell them story of Ida Arnette and the day she asked &#8220;Who are you?&#8221;<\/p>\n<p>If it is not climbing mountains, then something else. You see; this is not about climbing. It is about saving memories &#8211; saving lives.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many of you know of Memories are Everything: The 7 Summits where I want to raise $1M for Alzheimer&#8217;s&#8217; research through awareness and fund raising events associated with climbing the 7 Summits; the highest mountain on each of the 7 continents. I announced the plan almost year ago so it is time for a proper update. First it is important to understand that this is about finding a cure for Alzheimer&#8217;s, not mountain climbing. You see, if I could sing or dance&#8230;<\/p>\n","protected":false},"author":4,"featured_media":1992,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"dois","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[4],"tags":[438,431,28],"class_list":["post-1076","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alzheimers","tag-7-summits","tag-alzheimers","tag-cure-alzheimers-fund"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>If I Could Sing or Dance \u2026 - The Blog on alanarnette.com<\/title>\n<meta name=\"description\" content=\"alanarnette.com is a site covering big mountain climbing including Everest, K2, and the 7 summits. 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